At Brackish, every detail tells a story - and now, that story can be yours. We’re proud to introduce The Personalization Shop, a bespoke experience that allows you to add your own signature touch to our most iconic handcrafted pieces. From custom-embroidered bow ties and pocket squares to elegant cummerbunds, this new offering celebrates both the artistry of Brackish craftsmanship and the individuality of those who wear it.
Rooted in the belief that luxury should feel personal, this collection goes beyond adornment - it’s about creating an heirloom that reflects you. Whether you’re marking a milestone, giving a meaningful gift, or simply adding a discreet detail that’s uniquely yours, The Personalization Shop transforms timeless design into a deeply personal statement.
The Brackish Philosophy: Craftsmanship, Heritage, and Heart
Every Brackish piece begins as a celebration of nature - a story told through texture, color, and craftsmanship. For more than a decade, our artisans in Charleston, South Carolina, have transformed natural materials like feathers, leather, and now silk into wearable works of art.
The launch of The Personalization Shop marks an evolution of that philosophy: preserving the integrity of handcraft while inviting you to become part of the process. Each monogram, date, or message is embroidered by our in-house team, ensuring that every detail feels intentional, personal, and lasting.
Because true luxury isn’t just defined by quality - it’s defined by connection.
Why Personalization Matters
At Brackish, we view personalization not as an embellishment, but as a continuation of our mission to honor craftsmanship and individuality. Your embroidery transforms a handcrafted accessory into something far greater: a one-of-a-kind keepsake designed to be worn, remembered, and passed on.
Whether it’s a set of initials stitched into the back of a bow tie, a wedding date subtly hidden within a cummerbund, or a personal mantra tucked inside a pocket square, every stitch carries sentiment. These are pieces made not just for the moment, but for the memories that follow.
The Art of Custom Embroidery: How It Works
Our personalization process was designed to be as seamless and intuitive as possible - ensuring every step feels as thoughtful as the final result. Here’s how to customize your Brackish piece in five simple steps:
Step 1: Choose Your Piece
Select from our handcrafted designs that best reflect your personal style or occasion. The bow tie, pocket square, and cummerbund are each available for personalization and serve as the perfect canvas for your embroidered details.
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Bow Ties: The signature Brackish accessory, each bow tie is meticulously crafted using sustainable feathers and expert design techniques. Add embroidery to the back for a hidden, elegant touch that’s uniquely yours.
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Pocket Squares: Our feather pocket squares offer the ideal surface for customization — elevated, refined, and perfectly suited for monograms or short inscriptions.
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Cummerbunds: For black-tie occasions and beyond, the Brackish cummerbund becomes even more sophisticated with personalized embroidery that reflects your story.
Whether you’re shopping for a wedding, anniversary, graduation, or corporate milestone, personalized accessories bring an added layer of meaning to any event.
Step 2: Craft Your Message
This is where your creativity comes to life. Choose what you’d like to have embroidered - from initials or a meaningful date to a beloved saying, nickname, or even coordinates that hold personal significance.
Keep your message short and impactful. We offer text to 18 characters for a balanced, refined appearance. Every letter, number, and symbol is accepted, so you have the freedom to make your design completely your own.
Personalization ideas include:
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Your monogram or initials (e.g., J.M.S.)
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A meaningful date (e.g., 06.15.2025)
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A favorite phrase (“Forever & Always”)
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Coordinates of a special place (e.g., 32.7765° N, 79.9311° W)
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A short dedication (“For Dad”)
Each word becomes a private signature - a quiet reflection of who you are or what you value most.
Step 3: Choose Your Font
Typography can transform the mood of a message, which is why we offer two timeless font options:
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Sans: Clean, modern, and minimal - ideal for those who prefer simplicity and subtlety.
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Serif: Classic, refined, and enduring - perfect for a more traditional or formal touch.
Whether you lean toward understated or iconic, your chosen font helps define the tone of your embroidery and ensures it complements your selected piece.
Step 4: Select Your Thread Color
Like all Brackish design elements, our thread color palette was chosen with balance and versatility in mind. Choose from three sophisticated options that complement every material and colorway:
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Antique Gold – Warm, elegant, and timeless. Perfect for highlighting feather tones and metallic accents.
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Cream – Soft and subtle, this neutral hue adds refinement without distraction.
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Gray – Modern, sleek, and effortlessly versatile, offering understated sophistication.
Each thread color was carefully tested against our signature feathers and fabrics to ensure the embroidery feels integrated - never overpowering - and enhances the artistry of the piece.
Step 5: Preview & Purchase
Once you’ve customized your details, preview your design before adding it to your cart. Each embroidery is carefully hand-finished to order by our artisans in Charleston. Please allow 2–3 weeks for completion, as every stitch is done with precision and care.
To personalize multiple items, simply add each one individually to your cart before checkout. If you have any questions or special requests, our Customer Service Concierge is always available via call or text at 843.469.8833 to guide you through your customization.
Please note that embroidered pieces are final sale and non-refundable, as each design is made exclusively for you.
Step 6: Make it Extra Special
Want to experience the full Brackish customization experience? Add a box engraving - available on all pine boxes. Write a more detailed description or short message to truly capture the special moment. Complete with gift wrap to make the gifting process even smoother.
For Gifting: Make Every Moment Personal
A personalized Brackish accessory isn’t just a gift - it’s a keepsake. Whether it’s for a groom on his wedding day, a father on Father’s Day, or a friend celebrating a career milestone, custom embroidery turns a beautiful object into something deeply meaningful.
Gifting ideas:
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For the Groom: Embroider wedding initials or the ceremony date inside his bow tie or cummerbund.
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For the Graduate: Add graduation year or school initials to a pocket square for a polished, personal touch.
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For Father’s Day: Include a message like “Love Always” or “Dad” stitched into the inside edge of a classic Brackish bow tie.
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For Corporate Gifts: Personalize with your logo or a short motto - a thoughtful detail that communicates excellence and intention.
As gifting becomes more personal and meaningful, The Personalization Shop allows you to give something that will be remembered long after the wrapping paper is gone.
Behind the Stitches: The Artisans of Brackish
Each embroidered piece passes through the hands of our skilled Charleston artisans, many of whom have been with Brackish since the brand’s earliest days. Working alongside our feather artisans, they approach embroidery with the same precision and reverence given to every handcrafted bow tie and accessory.
The result is a design that doesn’t simply display craftsmanship - it embodies it.
Every stitch, every thread, every feather placed by hand reflects our continued dedication to quality, artistry, and individuality.
Experience The Personalization Shop
The world of Brackish has always celebrated the art of the handmade - where every feather, fold, and finish holds purpose. Now, that purpose becomes even more personal.
Discover The Personalization Shop online and begin crafting your own story. Because luxury isn’t just what you wear - it’s what it means to you.
Shop the collection and create your personalized piece today.
Explore The Personalization Shop →
